Foundation Setup: Amazon, Website, & SEO Optimization
Strong digital foundations—optimized Amazon and book pages, keywords, categories, and an author website built to attract, convert, and rank.
Targeted & Holistic Book Marketing
Build Your Author Brand, and Turn Your Book into a Lasting Success.
Every book deserves an audience, but finding yours takes more than just ads and algorithms. At Penguin Publishing US, we blend data-driven targeting with creative storytelling to position your book where it matters most—in front of the readers who will actually care about your story.
Our approach isn’t cookie-cutter. Every campaign is custom-built to suit your genre, goals, and audience—whether you’ve just launched or you’re ready for a fresh push.
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Reach the right readers
Foundation, research, content, amplification, and community—built around how readers actually discover books today.
Strong digital foundations—optimized Amazon and book pages, keywords, categories, and an author website built to attract, convert, and rank.
In-depth keyword research and audience mapping so campaigns align with real demand—from SEO and social to ad placements.
Monthly content plans aligned with your voice and message—executed across blogs, review channels, and social platforms.
Fresh, keyword-rich content and ethical link-building to grow organic traction and credibility in search.
Directory listings, book communities, and genre-specific platforms so your title reaches reviewers and engaged readers.
Readers discover books everywhere—podcasts, social, blogs, search, and audio. With the right strategy, your book can find its audience, earn reviews, and keep selling long after launch day.
No bots. No mass templates. Every campaign is tailored to your genre, audience, and publishing goals.
We blend creative content with smart keyword strategy so your book ranks and resonates.
From Amazon to Google, and from social media to literary blogs—we place your book where your audience already spends time.
Our marketing is built for momentum, not quick spikes—so your brand and book presence continue to grow even after campaigns end.
Your satisfaction is our priority, which is why we offer unlimited revisions to get everything just right.
We help you publish, but your copyrights and ownership remain fully yours.
You keep 100% of your net royalties—Penguin Publishing US takes no cut from your book sales, ever.
Don't just take our word for it. Here's what published authors have to say about their Penguin Publishing US experience.
OMG, Casper has done it again!! My second book looks incredible on the inside and out! I love Casper's professionalism and how he constantly kept me in the loop and was quick to correct any changes necessary to make the book exactly what I envisioned.
I am happy to recommend Penguin Publishing US and my project manager Ryan as the best in the industry! Authors, while considering publishing, STOP looking and choose Penguin Publishing US!
If you are a first-time author like myself, Penguin Publishing US is the publishing company you need!
The quality of their work exceeded my expectations, and their commitment to excellence was evident at every stage.
Let’s build a marketing strategy that brings it to the right readers—and keeps it there.
Start NowClear answers to common author questions. Get unstuck and get started on your publishing journey.
The timeline depends on the complexity of your project and the services required. However, Penguin Publishing US offers streamlined publishing solutions designed for efficiency without compromising quality. If your manuscript is already refined and near publication ready, we can have it available in the marketplace in as little as 7–10 business days. Need a faster turnaround? Connect with a publishing consultant to explore expedited options tailored to your timeline.
Paperbacks typically use a flexible perfect-bound spine and lighter covers; hardcovers use rigid case binding with a printed case or dust jacket. Both can be produced print-on-demand—we’ll help you choose trim size, finish, and pricing that fit your genre and retailer goals.
Yes, within the options offered by our print partners. During production setup you’ll select trim size, paper where available, and finish. We guide you through retailer specifications so files are accepted the first time.
You retain copyright and ownership of your manuscript and intellectual property. Our service agreements describe deliverables and rights so you stay in control of your work.
Royalties are paid by retailers and aggregators (such as Amazon) directly to the accounts you register. We help you configure accounts, tax information, and reporting so you can track sales transparently.
Depending on formats you choose, your book can be listed with major online retailers, print-on-demand channels, eBook stores, and library distributors. We align distribution with your goals and territories.
We research categories, keywords, and comparable titles to build metadata that helps discovery. You can refine keywords over time; we advise on updates that stay within retailer guidelines.
Print-on-demand means a book is printed when a reader orders it, avoiding large upfront print runs and warehouse inventory while still offering global reach.
Lower upfront cost, wide catalog availability, automatic fulfillment, and the ability to update files for corrections or new editions without stranded inventory.
Audiobooks are a growing format and can add revenue and discoverability when produced and priced well. We can produce, master, and distribute audiobook editions alongside print and eBook.
Yes—our marketing services include paid ads, social support, and author website options tailored to your genre and budget, with reporting so you can see what’s working.